Legal · Gemz

Privacy Policy

Gemz · Free Consciousness · Last updated: 9 October 2026

Gemz is a free puzzle game published by Free Consciousness Limited Partnership ("Free Consciousness", "we", "us"), an independent game studio based in Thailand. We are responsible for the personal data described on this page. Contact: hello@free-consciousness.org.

In short: the game works without an account, with your progress stored on your device. Online features (leaderboards, leagues, tournaments, cloud save) store what they need to work. Usage statistics are collected only if you agree, and you can change your mind at any time. Ads and install measurement follow your choices in the consent form and in Apple's tracking prompt. We never sell your data.

Playing without an account

Your progress (scores, coins, gems, collection, settings) is stored on your device, in the app's or the browser's local storage. The device also keeps a few technical values: your answer to the usage statistics question, your usage statistics identifier if you agreed, and markers used for install measurement. We cannot see this data unless you use the online features below. Deleting the app or clearing its data erases it. The game itself sets no cookies.

Guest accounts

To put you on the leaderboards, the game creates an anonymous guest account the first time you submit a score or join a league or a tournament while online. It holds a random identifier, a generated display name (for example "Ruby-448"), a copy of your save and your results. It holds no email address and no real name. A guest account with no activity for 13 months is deleted, together with its data.

Signing in with Google, Apple or Facebook

Signing in is optional and lets you restore your progress on any device. The provider gives us a technical account identifier, your email address, your display name and, for Google and Facebook, your profile photo (Apple does not share a photo). Your display name replaces the generated name and your profile photo becomes your avatar: both appear on the leaderboards. You can change your name and your avatar in the game at any time.

Your email address is used only to identify and secure your account: it is never shown and never used for marketing. We never see your password, we do not access your contacts, and we never post on your behalf.

What we store online

• Account identifier: random, or linked to your sign-in provider.
• Email address: only if you sign in.
• Display name and avatar, including the address of your provider photo, if any.
• Game save: progress, currencies, collection, settings, language and country.
• Results in leaderboards, leagues and tournaments.
• Country, for country rankings and rewards. Our server derives it from your IP address at most once a month, without storing the address; otherwise the game uses your device's region setting.

This data is stored with Supabase, our database and sign-in provider, on servers in Tokyo (Japan).

What other players can see

Leaderboards are public: they show your display name, your avatar and your scores, and use your country for country rankings. In leagues and tournaments, the other players of your group see your display name, your avatar and your results. The game never shows your email address or your save to other players. Avoid a display name you would not want shown publicly.

Usage statistics

With your consent only, the game measures how it is played, to fix problems and improve it. A banner asks you at first launch. On CrazyGames, this measurement is turned off. If you agree, the game sends to our server a random usage statistics identifier, which is not linked to your account, your name or your email, together with:

• game events: sessions, games played, rewards, purchases and their amounts, ads watched, technical errors;
• the app version, the platform and the language;
• at first launch, how you arrived: source, referring site, campaign parameters.

Our server adds your country, derived from your IP address; the address itself is not stored. The data is received by our server on Vercel and stored with Supabase. It is kept for 13 months, then deleted: we only keep daily totals that identify no one. It is never used for advertising and never shared.

In recent versions of the app, the "Usage stats" switch in Settings lets you change your answer at any time, with immediate effect. Settings also shows your usage statistics identifier: include it if you write to us to access or delete this data.

Advertising

Gemz shows ads, including optional rewarded ads. In the iOS and Android apps, ads are served by Google AdMob (how Google uses data in ads); on CrazyGames, by CrazyGames (CrazyGames privacy policy). To show and measure ads, these providers may process your device's advertising identifier, your approximate location derived from your IP address, and your interactions with ads.

• In the European Economic Area, the United Kingdom and Switzerland, Google's consent form asks for your choices before ads are personalized. "Ad privacy options" in Settings lets you change them.
• On iOS, Apple's tracking prompt decides whether your advertising identifier can be used. If you decline, you still see ads, without tracking across apps.
• The Ad-Free Pack turns ads off.

Install measurement and our ad campaigns

We advertise Gemz on platforms such as Meta (Facebook, Instagram). In the iOS and Android apps, Tenjin (Tenjin privacy policy) tells us which campaign, if any, led to an install, and how the players of each campaign play and spend. Tenjin's software in the app sends install and session events, technical information about the device and the app, your IP address, a few progress milestones (first game finished, return the next day, levels 5 and 10) and the revenue of each ad shown.

Your advertising identifier is only used if you allow it: on iOS, through Apple's tracking prompt; on Android, Google's advertising ID, which you can reset or delete in your device settings. On Android, Tenjin may also read the install referrer provided by Google Play and by the Facebook and Instagram apps. On iOS, Apple's SKAdNetwork reports installs to ad networks without identifying you. In the European Economic Area, the United Kingdom and Switzerland, Tenjin follows your choices in Google's consent form: until you answer, it runs without identifiers.

To count the results of our campaigns, Tenjin may tell the ad platform whose ad you saw (for example Meta) that the app was installed, and send it a few in-game events, only with your consent where it is required.

Meta and the other ad platforms only give us aggregated statistics about our campaigns (spend, views, clicks, installs), never information about you.

Purchases

Gemz offers optional in-app purchases: jewel packs and the Ad-Free Pack. They are billed by the App Store or Google Play and managed for us by RevenueCat (RevenueCat privacy policy). We receive the purchase confirmation, the item bought and the store's transaction details, never your card number. RevenueCat links purchases to your account identifier if you are signed in, otherwise to an anonymous identifier. Outside the European Economic Area, the United Kingdom and Switzerland, once you have answered the consent questions, RevenueCat also receives your device identifiers and your Tenjin installation identifier, so that purchases are credited to the right campaign.

Hosting and security

Our servers run on Vercel (game website, usage statistics, country lookup) and Supabase (database and sign-in). Data travels encrypted (HTTPS), and our internal statistics tools only show aggregated data, behind a sign-in. Like any host, Vercel keeps technical logs, including IP addresses, for a few days, for security.

Who processes your data

We never sell or rent your data, and we share it with no one for their own purposes. The companies below process data for us, each only for the feature it provides:

• Supabase: database, accounts and sign-in, in Tokyo (privacy policy).
• Vercel: hosting of our servers (privacy notice).
• Google: sign-in with Google, AdMob ads, Google Play (privacy policy).
• Apple: sign-in with Apple, App Store (privacy policy).
• Meta: sign-in with Facebook, aggregated statistics of our campaigns (privacy policy).
• RevenueCat: purchase management.
• Tenjin: install measurement.
• CrazyGames: ads and save storage when you play on CrazyGames.

Legal bases

• Your account, cloud save, leaderboards, leagues, tournaments and purchases: performance of our contract with you (GDPR Art. 6(1)(b)).
• Usage statistics, and the use of your advertising identifier for personalized ads and install measurement: your consent (Art. 6(1)(a)), which you can withdraw at any time. Where the law does not require consent, install measurement relies on our legitimate interest in knowing which campaigns work (Art. 6(1)(f)).
• Security, fair play and abuse prevention: our legitimate interest (Art. 6(1)(f)).
• Keeping purchase records: our legal obligations (Art. 6(1)(c)).

How long we keep data

• On your device: until you delete the app or its data.
• Guest account and its data: deleted after 13 months without activity.
• Signed-in account: until you delete it. "Delete account" in your profile erases your account, your save, your scores and your league and tournament entries.
• Usage statistics: 13 months, then deleted. Only daily totals that identify no one are kept.
• Purchase records: as long as accounting and tax laws require.
• Install measurement: kept by Tenjin under its own retention rules.
• Server logs: a few days.
• Studio news emails (collected on this website until October 2026): until you unsubscribe.

International transfers

Your data may be processed outside your country. Our database is in Japan, which the European Commission recognizes as offering an adequate level of protection. Some providers (Vercel, Google, Apple, Meta, RevenueCat, Tenjin) process data in the United States: these transfers rely on the European Commission's standard contractual clauses or on the EU-US Data Privacy Framework, depending on the provider.

Your rights and your choices

You can access, correct or delete your data, receive a copy of it, object to or restrict its processing, and withdraw your consent at any time. Many of these choices are in the game:

• Settings: the "Usage stats" switch and your usage statistics identifier, and "Ad privacy options" when shown;
• Profile: change your name or your avatar, delete your account;
• your device settings: Apple's tracking permission, Google's advertising ID.

For anything else, write to hello@free-consciousness.org; for usage statistics, include the identifier shown in Settings. We answer within one month. You can also lodge a complaint with your data protection authority (in France, the CNIL; in Thailand, the PDPC).

Deleting your Gemz! account

In Gemz! (published by Free Consciousness), open your Profile and tap "Delete account": your account, your save, your scores and your league and tournament entries are erased at once, permanently. You can also ask us to do it, without reinstalling the game: write to hello@free-consciousness.org from the email address of the Google, Apple or Facebook account you signed in with, with the subject "Delete my Gemz! account". We delete it within 30 days and confirm by email. Purchase records kept by Apple, Google and RevenueCat for accounting are not affected. Guest accounts hold no contact details: they are deleted automatically after 13 months without activity; to delete one sooner, write to us with its display name.

Children

Gemz is a game for everyone, without chat or messaging between players. We do not knowingly collect personal data from children under 13, or under the age set by the law of their country. Accounts are optional and guest accounts hold no personal details. Parents can write to us at the address above to have a child's data deleted.

Our website and studio news emails

This website (free-consciousness.org) shows no ads, measures no audience and sets no cookies; it remembers your language choice on your device. Its pages load their fonts from Google Fonts, which receives your IP address. Until October 2026, visitors could leave their email address here to receive news from the studio: we keep those addresses with Supabase, only to send that news, and we never share them. This website no longer collects email addresses. You can unsubscribe and have your address deleted at any time by writing to hello@free-consciousness.org.

Changes

If this policy changes, the new version is published on this page with its date. Significant changes are announced in the game.